How my UX writing work is evolving

We're a quarter into 2024—let that sink in. Time to reflect on my career so far and figure out what comes next.

What's in the portfolio that helped me land a full-time UX writing job

From customer service and translation to product writing and usability testing, here's how I used my projects to tell my own story.

Redesigning mobile onboarding for Joom: a shorter path to more conversions

In this take-home exercise, I challenge myself to improve an e-commerce app's onboarding flow as much as possible with limited information.

Could content design be the right fit for you?

In this longer read, I revisit my experience and share tips for starting out on a budget, with a focus on your mindset, your transferable skills and your story.

Audience research: 10 places to get started with no budget

You don’t need to be a seasoned UX researcher to get a sense of what your audience is talking about online—nor do you need to spend a fortune.

The onboarding brief: what I ask before joining a small product team

Are you a UX writer or team lead who loves smooth kick-offs? Keep reading—this list of discovery questions might come in handy.

Taking your international marketing campaign to a local market

In this interview with transcreation specialist Claudia Benetello, we discuss what transcreation is and how it is used to adapt international marketing and advertising campaigns.

Creating a body of product content for a Shopify app

A Shopify app that rewards shoppers with cashback when they buy with friends and family was looking to build brand awareness before their relaunch. Here's how I helped them move forward.

Improving complaint management within a customer service team

The customer service team I was part of struggled with customer complaint management. The process was slow and both employees and customers would get frustrated. Here's how a colleague and I stepped in.